Sales, marketing, advertising and e-business manager (NOC 0611)

Main duties:

Sales manager

• Plan, direct and evaluate the activities of sales departments.

Marketing manager

• Establish distribution networks for products and services, conduct market research studies and analyze their findings;
• Participate in product development, and direct and evaluate the marketing strategies of establishments.

Advertising manager

• Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services.

E-business manager

• Plan, organize, direct, control and evaluate the design, development and updating of Internet and intranet sites to manage an organization's internet presence, including public relations, communications and commercial activities.

Employment requirements:

Sales and marketing manager

• A college diploma or university degree in business administration or a related field, with a specialization in sales or marketing
  and
  
• Several years of experience in retail sales and marketing.
  

Advertising manager

• A college diploma or university degree in public relations, communications, marketing, journalism or in a related field
  and
  
• Several years of experience as an advertising officer, public relations officer or communications officer or in a related occupation are required.
  

E-business manager

• A college diploma or university degree in a field related to Web site content
  and
  
• Experience in Web site design, interactive media development, data administration or information systems analysis, or experience related to Web site content is usually required.